Seeking visibility in a big tent: Digital communication and the people's climate march

Kjerstin Thorson; Stephanie Edgerly; Neta Kligler-Vilenchik; Yu Xu; Luping Wang

Seeking visibility in a big tent: Digital communication and the people's climate march

Kjerstin Thorson, Stephanie Edgerly, Neta Kligler-Vilenchik, Yu Xu, Luping Wang

Department of Communication and Journalism

The Hebrew University of Jerusalem

Research output: Contribution to journal › Article › peer-review

Abstract

The September 2014 "People's Climate March" was reportedly the largest climate change mobilization in history. The coalition of organizations behind the march chose a strategy of inclusion: They sought to create a "big tent" for a climate movement. Building on theoretical developments in the literature on digital media and social movements, we used Twitter as a window to observe how march organizers and participants attempted to (a) create a digital space of shared attention intersecting with the on-the-ground event, and also (b) thread together diverse orientations to the climate issue.

Original language	English
Pages (from-to)	4784-4806
Number of pages	23
Journal	International Journal of Communication
Volume	10
State	Published - 2016

Keywords

Climate change
Protest
Social movements
Twitter

All Science Journal Classification (ASJC) codes

Communication

Cite this

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Seeking visibility in a big tent: Digital communication and the people's climate march

Abstract

Keywords

All Science Journal Classification (ASJC) codes

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