@inproceedings{6dddb8038a2d48daa29a874fab57fb0e,
title = "Learning item Temporal dynamics for predicting buying sessions",
abstract = "Identifying whether an e-commerce session will end up in a buy is an ongoing research topic. A session predicted as a non-buying one may trigger recommender systems, thus increasing the probability of a buy. Alternatively, a session predicted as a buying session may enable recommender systems to predict additional items. In this work, we suggest a prediction model leveraging the temporal characteristics of both the session and the items clicked in that session. Our method introduces a buying probability per session as a function of the clicked-items recent purchase history, and the session temporal characteristics. Empirical results on imbalanced e-commerce dataset with more than nine million sessions demonstrate that we achieve high Precision, Recall and ROC in predicting whether a session ends up with a purchase. In a wider perspective, our findings shed light on the importance of considering items temporal dynamics in e-commerce sites recommendations.",
keywords = "Electronic commerce, Imbalanced Data Set, Machine Learning, Recommender Systems, Temporal Dynamics",
author = "Veronika Bogina and Tsvi Kuflik and Osnat Mokryn",
note = "Publisher Copyright: {\textcopyright} Copyright 2016 ACM.; 21st International Conference on Intelligent User Interfaces, IUI 2016 ; Conference date: 07-03-2016 Through 10-03-2016",
year = "2016",
month = mar,
day = "7",
doi = "10.1145/2856767.2856781",
language = "الإنجليزيّة",
isbn = "9781450341370",
series = "International Conference on Intelligent User Interfaces, Proceedings IUI",
publisher = "Association for Computing Machinery",
pages = "251--255",
booktitle = "Proceedings of the 21st International Conference on Intelligent User Interfaces",
address = "الولايات المتّحدة",
}