Consumer values as mediators in social network information search

Ofrit Kol, Shalom Levy, Israel D Nebenzahl

Research output: Chapter in Book/Report/Conference proceedingChapterpeer-review

Original languageEnglish
Title of host publicationAdvances in Advertising Research (Vol. VII)
Pages3-14
Number of pages12
ISBN (Electronic)978-3-658-15220-8
StatePublished - 2017

Cite this