Original language | English |
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Title of host publication | Advances in Advertising Research (Vol. VII) |
Pages | 3-14 |
Number of pages | 12 |
ISBN (Electronic) | 978-3-658-15220-8 |
State | Published - 2017 |
Consumer values as mediators in social network information search
Ofrit Kol, Shalom Levy, Israel D Nebenzahl
Research output: Chapter in Book/Report/Conference proceeding › Chapter › peer-review