Assessing the influence of Country of Origin Labelling (COOL) initiatives on boycotting intention: Does a boycotting intention expand to linked regions?

Hayiel Hino; Israel David Nebenzahl

Assessing the influence of Country of Origin Labelling (COOL) initiatives on boycotting intention: Does a boycotting intention expand to linked regions?

Hayiel Hino, Israel David Nebenzahl

Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › peer-review

Original language	American English
Title of host publication	Proceedings of the 2018 Global Marketing Conference, Tokyo, Japan
State	Published - 2018

Cite this

@inproceedings{bcc06fcbb00a49dd9306dc52382ef9f2,

title = "Assessing the influence of Country of Origin Labelling (COOL) initiatives on boycotting intention: Does a boycotting intention expand to linked regions?",

author = "Hayiel Hino and Nebenzahl, {Israel David}",

year = "2018",

language = "American English",

booktitle = "Proceedings of the 2018 Global Marketing Conference, Tokyo, Japan",

}

Assessing the influence of Country of Origin Labelling (COOL) initiatives on boycotting intention: Does a boycotting intention expand to linked regions? / Hino, Hayiel; Nebenzahl, Israel David.
Proceedings of the 2018 Global Marketing Conference, Tokyo, Japan. 2018.

Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › peer-review