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Dive into the research topics where Sarit Moldovan is active. These topic labels come from the works of this person. Together they form a unique fingerprint.
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Collaborations and top research areas from the last five years
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Perception of Innovation: How to Attract Non-Early Adopters to Adopt
Moldovan, S., Zwick, R. & Hadar, L., 2023.Research output: Contribution to conference › Paper › peer-review
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Sending mixed signals: How congruent versus incongruent signals of popularity affect product appeal
Moldovan, S., Shoham, M. & Steinhart, Y., Dec 2023, In: International Journal of Research in Marketing. 40, 4, p. 881-897 17 p.Open University of Israel, Tel Aviv University
Research output: Contribution to journal › Article › peer-review
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Front and center: When Allyship messages empower the disadvantaged
Moldovan, S., 2022.Research output: Contribution to conference › Paper › peer-review
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Front and center: The role of social-category centrality in allyship messages
Moldovan, S., 2022.Research output: Contribution to conference › Paper › peer-review
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Genuine or performative? When activism by advantaged-group members backfires
Shalev, E. & Moldovan, S., 2021.Research output: Contribution to conference › Poster › peer-review